Nudges at the Dentist

Steffen Altmann; Christian Traxler

doi:10.1016/j.euroecorev.2014.07.007

Nudges at the Dentist

Steffen Altmann^*, Christian Traxler

^*Corresponding author af dette arbejde

30 Citationer (Scopus)

Abstract

We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.

Originalsprog	Engelsk
Tidsskrift	European Economic Review
Vol/bind	72
Sider (fra-til)	19-38
Antal sider	20
ISSN	0014-2921
DOI	https://doi.org/10.1016/j.euroecorev.2014.07.007
Status	Udgivet - 1 nov. 2014

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10.1016/j.euroecorev.2014.07.007

http://www.scopus.com/inward/record.url?scp=84907504538&partnerID=8YFLogxK

Citationsformater

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title = "Nudges at the Dentist",

abstract = "We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.",

keywords = "Attention, Field experiment, Health prevention, Memory limitations, Reminder",

author = "Steffen Altmann and Christian Traxler",

note = "JEL classification: D03, I11, C93",

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AU - Altmann, Steffen

AU - Traxler, Christian

N1 - JEL classification: D03, I11, C93

PY - 2014/11/1

Y1 - 2014/11/1

N2 - We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.

AB - We implement a field experiment to study the impact of reminder messages on dental health prevention. Patients who are due to schedule a check-up receive no reminder, a neutral reminder postcard, or reminders including additional information on the benefits of prevention. Our results document a strong impact of reminders. Within one month after receiving a reminder, the fraction of patients who make a check-up appointment more than doubles. The effect declines slightly over time, but remains economically and statistically significant. Including additional information in the reminders does not significantly increase response rates relative to the neutral reminder. Finally, our data indicates that applying reminders repeatedly neither strengthens nor weakens their effects.

KW - Attention

KW - Field experiment

KW - Health prevention

KW - Memory limitations

KW - Reminder

U2 - 10.1016/j.euroecorev.2014.07.007

DO - 10.1016/j.euroecorev.2014.07.007

M3 - Journal article

AN - SCOPUS:84907504538

SN - 0014-2921

VL - 72

SP - 19

EP - 38

JO - European Economic Review

JF - European Economic Review

ER -

Nudges at the Dentist

Abstract

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