Conceptual elements for a theory of visual political propaganda

Tom Bryder

Conceptual elements for a theory of visual political propaganda

Abstract

RESUMEN

En este ensayo, estoy principalmente interesado en las perspectivas de los que construyen la propaganda visual, es decir, los propagandistas. Ellos constituyen, por así decirlo, el supply-side del proceso de la propaganda. Las necesidades y deseos de las audiencias constituyen el aspecto de la demanda. Desean tener éxito y para . Desean tener éxito y para eso necesitan realizar una triple tarea: deben construir una marcada diferencia entre ellos, y sus competidores, a menudo en términos de blanco-negro; También pueden actuar sobre otro supuesto ligeramente diferente, a saber, el de un granfalloon, por ejemplo, satanizando al enemigo y deben aparecer como las víctimas del malvado, para que sus propias demandas parezcan razonables a una audiencia más amplia.

Udgivelsesdato: Noviembre

Originalsprog	Engelsk
Tidsskrift	Psicologia Politica
Udgave nummer	37
Sider (fra-til)	101-117
Antal sider	17
ISSN	1138-0853
Status	Udgivet - 2008

Citationsformater

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abstract = "ABSTRACTIn this essay, I am primarily interested in the perspectives of those who construct the visual propaganda, that is, the propagandists. They constitute, so to speak, the supply-side of the propaganda process. The needs and wants of the audiences constitute the demand aspect. They want to be successful and, for it, they have a threefold task to perform: they must construct a marked difference between themselves, and their enemies, often in black-and-white terms; can also operate on another, slightly different assumption, namely that of a granfalloon, for example, diabolizing the enemy. Finally, they the enemy. Finally, they must portray yourselves as victims of the evil-doer, so that our own emands appear reasonable to a wider audience. ",

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N2 - ABSTRACTIn this essay, I am primarily interested in the perspectives of those who construct the visual propaganda, that is, the propagandists. They constitute, so to speak, the supply-side of the propaganda process. The needs and wants of the audiences constitute the demand aspect. They want to be successful and, for it, they have a threefold task to perform: they must construct a marked difference between themselves, and their enemies, often in black-and-white terms; can also operate on another, slightly different assumption, namely that of a granfalloon, for example, diabolizing the enemy. Finally, they the enemy. Finally, they must portray yourselves as victims of the evil-doer, so that our own emands appear reasonable to a wider audience.

AB - ABSTRACTIn this essay, I am primarily interested in the perspectives of those who construct the visual propaganda, that is, the propagandists. They constitute, so to speak, the supply-side of the propaganda process. The needs and wants of the audiences constitute the demand aspect. They want to be successful and, for it, they have a threefold task to perform: they must construct a marked difference between themselves, and their enemies, often in black-and-white terms; can also operate on another, slightly different assumption, namely that of a granfalloon, for example, diabolizing the enemy. Finally, they the enemy. Finally, they must portray yourselves as victims of the evil-doer, so that our own emands appear reasonable to a wider audience.

M3 - Journal article

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JO - Psicologia Politica

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Conceptual elements for a theory of visual political propaganda

Abstract

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