@inbook{0b50a71716794a3b851df8fb34baecd5,
title = "The primary relevance of subconsciously offered attitudes: Focusing the language ideological aspect of sociolinguistic change",
abstract = "The chapter deals with the role of language-ideological structures in linguistic variation and change at the macro-level of societal life. It argues that we need to construe (conceptualize and operationalize) data collection contexts which allow for a clear distinction between consciously (overtly) and subconsciously (covertly) offered attitudes – because subconsciously offered attitudes appear to be a driving force in linguistic variation and change in a way that consciously offered attitudes are not. The argument is based on evidence from empirical investigations of attitudes and use in the {\textquoteleft}standard vs. non-standard{\textquoteright} dimension in Denmark, and in the {\textquoteleft}national vs. English{\textquoteright} dimension in seven Nordic communities (including the Icelandic, Faroese, Norwegian, Danish, Swedish, Finland-Swedish, and Finnish communities).",
author = "Tore Kristiansen",
year = "2015",
language = "English",
isbn = " 9789027258304",
series = "IMPACT: Studies in Language and Society",
publisher = "John Benjamins Publishing Company",
pages = "87--116",
editor = "{ Prikhodkine}, Alexei and Preston, {Dennis R.}",
booktitle = "Responses to Language Varieties",
address = "Netherlands",
}