Mediatization: Theorizing the Interplay Between Media, Culture, and Society

Andreas Hepp; Stig Hjarvard; Knut Lundby

doi:10.1177/0163443715573835

Mediatization: Theorizing the Interplay Between Media, Culture, and Society

Andreas Hepp, Stig Hjarvard, Knut Lundby

Department of Communication

120 Citations (Scopus)

4423 Downloads (Pure)

Abstract

In response to Deacon and Stanyer’s article ‘Mediatization: Key Concept or Conceptual Bandwagon?’, we argue that they build their criticism on a simplified methodology. They mistake a media-centered approach for a media-centric one, and they do not capture how mediatization research engages with the complex relationship between changes in media and communication on the one hand and changes in various fields of culture and society on the other. We conclude that the emergence of the concept of mediatization is part of a paradigmatic shift within media and communication research.

Original language	English
Journal	Media, Culture & Society
Volume	37
Issue number	2
Pages (from-to)	314-324
Number of pages	11
ISSN	0163-4437
DOIs	https://doi.org/10.1177/0163443715573835
Publication status	Published - 16 Mar 2015

Keywords

Faculty of Humanities
Causality
conceptual design
cross-disciplinary
history
mediatization
social change

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10.1177/0163443715573835

Hepp - Hjarvard - Lundby - Mediatization - theorizing the interplay between media culture and society - MCS preprint for repositorySubmitted manuscript, 113 KB

http://mcs.sagepub.com/content/early/2015/02/16/0163443715573835.full

Cite this

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title = "Mediatization: Theorizing the Interplay Between Media, Culture, and Society",

abstract = "In response to Deacon and Stanyer{\textquoteright}s article {\textquoteleft}Mediatization: Key Concept or Conceptual Bandwagon?{\textquoteright}, we argue that they build their criticism on a simplified methodology. They mistake a media-centered approach for a media-centric one, and they do not capture how mediatization research engages with the complex relationship between changes in media and communication on the one hand and changes in various fields of culture and society on the other. We conclude that the emergence of the concept of mediatization is part of a paradigmatic shift within media and communication research.",

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