@inbook{bf08f605142a4c5986f4f5d35d6717e4,
title = "Introduction: Marketing and Advertising Law in a Process of Harmonisation",
author = "Ulf Bernitz and Caroline Heide-J{\o}rgensen",
year = "2017",
doi = "10.5040/9781509900701.ch-001",
language = "English",
isbn = "978-1-50990-067-1",
series = "Modern Studies in European Law",
publisher = "Hart Publishing",
pages = "1--18",
editor = "Ulf Bernitz and Caroline Heide-J{\o}rgensen",
booktitle = "Marketing and Advertising law in a Process of Harmonisation",
edition = "1",
}