Abstract
In a previous paper by Ratchford and Gupta price-quality relations are related to a measure of market efficiency. In this paper, alternative explanations are presented to the effect that one cannot conclude from a poor price-quality relation that the market is inefficient. Further, some of the estimates presented by Ratchford and Gupta are questioned
Original language | English |
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Journal | Journal of Consumer Policy |
Volume | 15 |
Issue number | 1 |
Pages (from-to) | 71-82 |
ISSN | 0168-7034 |
DOIs | |
Publication status | Published - 1992 |