What's social about social media?

TY - JOUR

T1 - What's social about social media?

AU - Jensen, Klaus Bruhn

PY - 2015/4/29

Y1 - 2015/4/29

N2 - All media are social, in the sense that they establish and maintain relations between and among humans as individuals and collectives, increasingly across space and time. No medium is more social than any other medium. But each medium is social in distinctive ways. So-called social media are distinguished by their potential for many-to-many communication, drawing on and feeding into networks of one-to-one and one-to-many communication, as well.

AB - All media are social, in the sense that they establish and maintain relations between and among humans as individuals and collectives, increasingly across space and time. No medium is more social than any other medium. But each medium is social in distinctive ways. So-called social media are distinguished by their potential for many-to-many communication, drawing on and feeding into networks of one-to-one and one-to-many communication, as well.

U2 - 10.1177/2056305115578874

DO - 10.1177/2056305115578874

M3 - Journal article

SN - 2056-3051

VL - 1

JO - Social Media & Society

JF - Social Media & Society

IS - 1

ER -