The sequential development of an idea in a context of rejection

TY - JOUR

T1 - The sequential development of an idea in a context of rejection

AU - Due, Brian Lystgaard

PY - 2014/10/1

Y1 - 2014/10/1

N2 - On the basis of a single case analysis of a meeting in a Danish company, the article shows how participants cooperate and draw on different semiotic resources in their co-construction of a new idea. Thus, the article provides detailed descriptions of the first phase of an innovation process. The analysis is conducted on the basis of a video-ethnographic method and tools from multimodal studies and conversion analysis. The article shows how a new idea is constructed in a context of rejection by participants' affiliated response and distribution of cognition.

AB - On the basis of a single case analysis of a meeting in a Danish company, the article shows how participants cooperate and draw on different semiotic resources in their co-construction of a new idea. Thus, the article provides detailed descriptions of the first phase of an innovation process. The analysis is conducted on the basis of a video-ethnographic method and tools from multimodal studies and conversion analysis. The article shows how a new idea is constructed in a context of rejection by participants' affiliated response and distribution of cognition.

U2 - 10.1515/sem-2014-0036

DO - 10.1515/sem-2014-0036

M3 - Journal article

SN - 0037-1998

SP - 207

EP - 240

JO - Semiotica

JF - Semiotica

IS - 202

ER -