Anmeldelse af Paul Messaris: Visual Persuasion. The Role of Images in Advertising

Emneord

@article{6f00861074cb11dbbee902004c4f4f50,

title = "Anmeldelse af Paul Messaris: Visual Persuasion. The Role of Images in Advertising",

keywords = "Det Humanistiske Fakultet, billeder, kognition, overtalelse, reklame",

author = "Stig Hjarvard",

year = "1997",

language = "Dansk",

volume = "13",

pages = "86--87",

journal = "MedieKultur",

issn = "0900-9671",

publisher = "Statsbiblioteket",

number = "27",

}