Persuading Collaboration: Analysing Persuasion in Online Collaboration Projects

Ronan McHugh, Birger Larsen

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Abstract

In this paper we propose that online collaborative production sites can be fruitfully analysed in terms of the general theoretical framework of Persuasive Design. OpenStreetMap and The Pirate Bay are used as examples of collaborative production sites. Results of a quantitative analysis of persuasion in these sites are presented and discussed. This framework may be of value to other researchers interested in design of persuasive systems.
Original languageEnglish
JournalInternational Journal on Social Media MMM: Monitoring, Measurement, and Mining
Volume1
Issue number1
Pages (from-to)102-105
Number of pages4
ISSN1804-5251
Publication statusPublished - 2010

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