Effects in Printed Commercials: The Moment of Exposure and the Significance-effect

Torkild Leo Thellefsen, Bent Sørensen, Christian Andersen

Original language	English
Journal	SEED Journal : Semiotics, Evolution, Energy, Development
Pages (from-to)	32-53
ISSN	1492-3157
Publication status	Published - 2007

Cite this

@article{5570a6118d5f40d4811fc271230ccd8a,

title = "Effects in Printed Commercials: The Moment of Exposure and the Significance-effect",

author = "Thellefsen, {Torkild Leo} and Bent S{\o}rensen and Christian Andersen",

year = "2007",

language = "English",

pages = "32--53",

journal = "SEED Journal : Semiotics, Evolution, Energy, Development",

issn = "1492-3157",

}

TY - JOUR

T1 - Effects in Printed Commercials: The Moment of Exposure and the Significance-effect

AU - Thellefsen, Torkild Leo

AU - Sørensen, Bent

AU - Andersen, Christian

PY - 2007

Y1 - 2007

M3 - Journal article

SN - 1492-3157

SP - 32

EP - 53

JO - SEED Journal : Semiotics, Evolution, Energy, Development

JF - SEED Journal : Semiotics, Evolution, Energy, Development

ER -