Geocaching in a Persuasive Perspective

Lasse Gram-Hansen

doi:10.1145/1541948.1541993

Geocaching in a Persuasive Perspective

Lasse Gram-Hansen

Institut for Kommunikation

17 Citationer (Scopus)

Abstract

Geocaching is the global game of GPS treasure hunting with more than half a million geocaches currently hidden all over the globe. In this paper it is argued that the computing technologies involved in the activity, such as websites, desktop applications, GPS units and mobile software, together constitute a persuasive
environment along with the physical artefacts that are central to the activity of Geocaching. It is possible to implement a persuasive strategy corresponding to various intentions and reach a number of users through Geocaching, and the mobility of the GPS technology facilitates that the information is given at the
right time and place.

Originalsprog	Engelsk
Publikationsdato	2009
Antal sider	8
DOI	https://doi.org/10.1145/1541948.1541993
Status	Udgivet - 2009
Begivenhed	Persuasive Technology 2009 - Claremont, Los Angeles, USA Varighed: 26 apr. 2009 → 29 apr. 2009

Konference

Konference	Persuasive Technology 2009
Land/Område	USA
By	Claremont, Los Angeles
Periode	26/04/2009 → 29/04/2009

Emneord

Geocaching
Brugerinddragelse
Social Software
Persuasive Design
Persuasive Technology

Adgang til dokumentet

10.1145/1541948.1541993

Citationsformater

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KW - Geocaching

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