Effects in Printed Commercials: The Moment of Exposure and the Significance-effect

Torkild Leo Thellefsen, Bent Sørensen, Christian Andersen

OriginalsprogEngelsk
TidsskriftSEED Journal : Semiotics, Evolution, Energy, Development
Sider (fra-til)32-53
ISSN1492-3157
StatusUdgivet - 2007

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